Belluscura announces partnership with Sunset HealthCare

Belluscura, a medical device developer focused on lightweight and portable oxygen enrichment technology, has partnered with Sunset HealthCare.

Sunset HealthCare is a Chicago-based manufacturer and distributor of Home Medical Equipment (HME) supplies offering an extensive range of quality HME products, innovative solutions, and specialised product support. It partners with over 1,600 healthcare businesses, serving all of the United States alongside key international accounts. Sunset Healthcare has a network of sales representatives extending across the US and in 150 countries around the globe.

Under the distribution agreement, Sunset HealthCare will offer the X-PLOR portable oxygen concentrator (POC) to over 1,600 customers. It is intended that the agreement will be extended to also include distribution of the award winning DISCOV-R POC in Q2 2024 when the product becomes available to Durable Medical Equipment (DME) suppliers.

Belluscura also announced that Konstantin Grey has been appointed vice president of North American Sales. Having joined Belluscura in July 2023, Konstantin has been responsible for the creation and launch of Belluscura’s direct to consumer sales force and website, which has seen strong growth in sales and gross margins since its launch last year. He also launched our unique direct to consumer leasing program and has been instrumental in driving this new partnership with Sunset HealthCare, as well as a healthy pipeline of further opportunities. Grey has 15 years of experience in the DME industry, including having founded and subsequently sold his own DME company.

Robert Rauker, chief executive officer, Belluscura, said: “We welcome the new partnership with Sunset HealthCare Solutions, which will provide over 1,600 healthcare businesses with access to our innovative products through a trusted, industry leader. This agreement significantly expands our distribution network."

PJ Ruflin, VP business development, Sunset HealthCare Solutions, added: “Sunset HealthCare Solutions is committed to finding great products and partners to support our customers and their patients. Our partnership with Belluscura offers a unique opportunity to bring meaningful innovation and support to the market at a critical time.”