Annata has created a new division and solution set extending Microsoft Dynamics 365 to enable medical device manufacturers, importers, distributors and healthcare providers to have a flexible and agile process along the value chain.
The partnership aims to meet all specific demands such as warranty claims, spare parts management and servicing, along with the ability to add new business models and evolve as the market changes.
Annata and Microsoft have been business partners for over 15 years, and with this new division, scenarios are now better supported for the OEM to end-client consumer interaction that facilitates and enhances Digital Transformation along the value chain.
Jóhann Jónsson, CEO and co-founder of Annata, said: “Our ongoing collaboration with Microsoft enables us to jointly engage OEMs worldwide to drive the connected journey from lead generation to customer satisfaction. Annata and Microsoft share a vision to help OEMs, importers, dealers and end customers get value from their devices. Together we can unlock incredible opportunities for innovation, providing our customers with a universal platform to support many important business initiatives.”
Greg Nelson, vice president partner Ecosystem at Microsoft, added: “Microsoft is committed to empowering our customers’ needs for better experiences, insights, and care in healthcare today, while helping them bridge to the future. Annata’s new solution for managing medical devices, built on Microsoft Dynamics 365 Power Platform, offers a robust and agile solution for our customers to move the value chain into the digital world and continue to benefit from future technology developments. This new offering will be available directly from Annata and through their certified partner channel.
